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Safety on the Road with Original Bosch Components

Reliable vehicle performance is particularly important when driving at high speed. Unfortunately, the reliability of automotive systems and components is increasingly being jeopardized by spare parts and after-market components produced by product pirates. The quality of pirated products and gray imports ranges from negligent to perfect, and both high- and low-grade counterfeiting presents a problem: While poor-quality fakes damage the image of the original equipment manufacturer and endanger the lives of vehicle occupants, highly accomplished pirated products deprive manufacturers, who invest a lot of money in research and development, of their legitimate earnings.

To protect consumers and the business community from such practices, Schreiner ProSecure has been developing tailor-made security solutions. A current example is a security label with a KeySecure code for Bosch. The company globally produces automotive components such as oxygen sensors, spark plugs, crankshaft start generators, maintenance software, and exhaust gas sensors according to high standards of quality. The challenge: internationally active companies like Bosch also need global means of control.

Online authentication for Bosch Automotive

The worldwide web provides the perfect platform for such controls, and the KeySecure seal the means to use it for this purpose: A security label is equipped with a counterfeit-resistant holographic strip, further overt and covert features as well as a 15-digit alphanumerical code. This KeySecure code enables online authentications to be performed anywhere in the world. To authenticate the product the dealer or end consumer simply enters the code on a website and receives immediate feedback on whether the product is an original or a fake. The solution is easy to use and cost-efficient. In addition, the seal can be customized to reflect the brand’s design, and combined with additional functions such as first-opening-protection.